“Cress” typeface.
Garden cress (Lepidium sativum) is a fast-growing, edible plant botanically related to watercress and mustard and sharing their peppery, tangy flavor and aroma. In some regions, garden cress is known as garden pepper cress,pepper grass or pepperwort.
In England cut cress shoots are typically used in sandwiches with boiled eggs, mayonnaise and salt.
Typography task: I was playing around combining different sizes of letters, combining them together and creating a new shape for the word. Also i was interested in creating a texture for the final production.
This is the final varian of the typeface. It is made like a logo.
Concept:From the first sight we can visually see what it is all about – “cress” structure inside of the letter. The bigger letter “C” is eating the rest letters. This all means: “EAT CRESS!” The “r” letter is made in red color and looks like a tick, which means: “This cress is good!” At the end of the word I used two symbols of folk and knife to show that this is a food item.
It could be used on cress packages and the “c” part can be transparent to show that exactly this cress is good.
